BEYONCE FOR AMEX

Beyonce Knowles has just signed a multi-million dollar deal to be the face of American Express’ new ad campaign. She joins a list of other A-list celebrities including Tiger Woods, Ellen DeGeneres & Robert DeNiro.

The campaign will launch later on this year, while Beyonce shoots her first commercial for American Express August 6th in NYC!!!

PEARL JAM PERFORMED SECRET SHOW AT VIC THEATRE IN CHICAGO

SIGHTING: MARISA TOMEI AND BF AT NYC BOOKSTORE

HOLLA HOLLA....

JA RULE STOPPED BY 106TH TO PREMIER HIS NEW VIDEO.

HI JA !!!!xoxoxoxo

RIHANNA INJURED DURING REHEARSAL

SHE TRIPPED ON HER UMBRELLA...

P. DIDDY AND KIM PORTER'S TWINS

XTINA FOR INSTYLE

T.I. FOR COMPLEX

BECKS FOR RAZR ADS

SARA JESSICA FOR BRITISH ELLE

ANDY WARHOL, THE FRAGRANCE

The king of pop art will have his own fragrance thanks to perfumer Bond No. 9. The US perfume manufacturer plans to release a new fragrance to honor Warhol. Named the Andy Warhol Silver Factory, it will be released in time for Christmas with a release date of December 1.

In addition to the Warhol scent, Bond No.9 will also be releasing two Saks Fifth Avenue scents, namely Saks Fifth Avenue for Her and Saks Fifth Avenue for Him. The For Him version will go on the market on September 1, while For Her will be released on October 1.

OWEN WILSON HITS ON MARY-KATE

Mary-Kate Olsen was sitting outside at Opera the other night and the table was littered with Grey Goose bottles. She was in a good mood and Owen Wilson drifted over and struck up a conversation with her.

A few giggles later they were getting along so well that he had his arm around her. He asked for her phone number and she gave it to him.

SIGHTING: HALLE BERRY IN WEST HOLLYWOOD

Scarlett Johansson Louis Vuitton Ad

BRITNEY IS NOT INTO POSH

Britney Spears has plenty to worry about -- kids in limbo, career in the crapper, terrible hair -- but she's apparently still got room to bitch about having to sit near Victoria Beckham at the Chateau Marmont.Gatecrasher reports that Brit-Brit showed up at the Chateau last week, but -- horrors! -- the "only table available was the one next to Posh." Britney couldn't deal with sitting next to the arriviste Becks, so she high-tailed it to Il Sole instead.